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November 03, 2014
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Creative Math Makes Final Tally for Capital Campaigns Hard to Pin Down


Nonprofits need to make a strong case for why donors should support their cause instead of worrying about how many other groups are asking those donors for money, says Rebecca Newman of the Salk Institute for Biological Studies.

What do all the ambitious capital-campaign goals announced in the past few months really add up to for charity?

It’s not as easy to tell as it might seem.

The kinds of gifts that charities count in their drives and how and when they count them can...

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