The family behind research and management-consulting company Gallup have pledged $30 million to the University of Nebraska at Lincoln in honor of their late patriarch, reports the Lincoln Journal Star.
The gift from the company and the Clifton Foundation will establish the Don Clifton Strengths Institute devoted to the field of "strengths psychology" pioneered by Mr. Clifton, who died in 2003.
Mr. Clifton earned three degrees at the Lincoln campus and worked there for 19 years as a teacher and researcher in the field of educational psychology. In 1969 he founded Selection Research, which developed widely used instruments for employers to identify and utilize people's strengths to maximize job performance.
In 1988 the company bought the Gallup organization, where Mr. Clifton created the the Clifton StrengthsFinder, an online personality-assessment tool. The firm is now led by his children and grandchildren.