September 15, 2011

Getting Ready to Ask for a Big Gift

For any nonprofit, success means preparing volunteers, board members, and fund raisers alike to ask for big gifts. How much should solicitors talk, and when should they listen? What steps can an organization do to prepare the prospect beforehand?

Answering these questions in this month's podcast are Andrea Kihlstedt, a co-founder of Asking Matters and author of Capital Campaigns: Strategies that Work, and Megan Hodges, capital-campaign and major-gifts manager at Harlem RBI, a group that organizes tutoring and sports activities for children in East Harlem.

Check out the podcast and add a comment here about preparing volunteers and employees to ask for a large donation.

Tony Martignetti, a consultant, author, blogger, and host of Tony Martignetti Nonprofit Radio, talks with nonprofit leaders and consultants about how organizations can more effectively raise money, build better relationships with boards and supporters, and manage volunteers. Look for new installments on the third Thursday of each month.