Case study
May 26, 2016
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How a Charity Made the Most of a Celebrity Supporter’s TV Appearance — After Years of Patience

Courtesy Jeopardy Productions, Inc.

Louis C.K. appeared on Jeopardy and subsequently donated his winnings to the Fistula Foundation.

Near the end of 2011, the Fistula Foundation surprisingly received $40,000 in gifts from Louis C.K. — making it one of several charities the comedian would donate more than a quarter of a million dollars to that year from the proceeds of one of his...

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