Article
November 27, 2013

How to Go Mobile With Appeals

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In this episode of Social Good, Tom Watson, president of CauseWired, a nonprofit consulting firm, and Kate Forristall, fund director at ArtsKC, a cultural group in Kansas City, Mo., discuss different types of mobile giving and explain how nonprofits can start raising money on smartphones and tablets without spending thousands of dollars to create apps. 

Allison Fine, a nonprofit leader and expert on technology and communications, discusses how charities and foundations can more effectively use social-media tools to spread their messages and raise money. Ms. Fine incorporates suggestions and questions from readers into her podcasts and invites you to e-mail her at afine@afine.us. Look for new installments on the first Thursday of every month.