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November 13, 2014

Pro-Obamacare Group 'Enroll America' Sees Fundraising Decline

A national nonprofit organization established last year to encourage uninsured Americans to sign up for health coverage under the Affordable Care Act saw donations drop by more than a quarter this year, according to Reuters. Enroll America, which has received vocal support from the White House and financial backing from commercial and nonprofit health-care entities, said Wednesday that it has raised $20-million this year, down from $27-million the previous year.

The announcement came days ahead of Saturday's start of a new, three-month open-enrollment period for Obamacare. The White House has sharply reduced enrollment projections for this second sign-up period.

Enroll America leaders say they expect to reach hundreds of thousands more consumers this year despite the fall in fundraising, utilizing partner groups, online outreach, and new tech tools. "We have the resources to get it done," said Anne Filipic, the organization's president.