December 03, 2009

Episode 13: How to Raise Support Through Online Contests

Allison Fine

Online giving contests such as the Case Foundation's America's Giving Challenge are offering nonprofit groups new opportunities to raise money and awareness. How can charities make the most of these opportunities? Tom Watson, an author and consultant, and Kari Dunn Saratovsky, of the Case Foundation, in Washington, discuss the answers to this and other questions with Allison Fine, the host of Social Good. (Running time: 15:33)


Related Resources:

America's Giving Challenge Assessment Report

Beth's Blog


Allison Fine, a nonprofit leader and expert on technology and communications, discusses how charities and foundations can more effectively use social-media tools to spread their messages and raise money. Ms. Fine will incorporate suggestions and questions from readers into her podcasts and invites you to send e-mail messages to her at Look for new installments on the first Thursday of every month.