November 28, 2008

Searching for Corporate Support

A new report by the Committee Encouraging Corporate Philanthropy may help fund raisers search for corporate donors that are less hard hit than others by the financial crisis.

While the report examines giving in 2007 — well before the current financial meltdown — it does identify several types of industries, such as businesses that sell and produce consumer products and information-technology companies, as increasing their philanthropy that year.

Over all, total giving, including product contributions, by the 155 companies the committee surveyed increased from 2006 to 2007. The median sum contributed grew from $26.47-million in 2006 to $26.05-million last year, meaning half the corporations gave more than that amount and half gave less.

It says that 66 percent of corporations increased their giving, while 34 percent decreased it.

The report does not make predictions about whether the growth in corporate giving will endure during this turbulent year.

To see more about corporate-giving trends, read The Chronicle’s annual study.