April 06, 2011

Social Media From the Philanthropist's Perspective

Lucy Bernholz, founder of Blueprint R&D.

Much of the discussion about social media lately has focused on its usefulness to nonprofits, especially fund raisers. This week's podcast delves into social media from the philanthropist's side, as tools like Kickstarter give donors greater access to information about specific causes.

Lucy Bernholz, blogger and founder of Blueprint R&D and Joel Fleishman, the co-author of the recently released book Give Smart: Philanthropy That Gets Results, join Allison Fine in discussing how age and technology are affecting giving and which foundations have embraced social media.

Allison Fine, a nonprofit leader and expert on technology and communications, discusses how charities and foundations can more effectively use social-media tools to spread their messages and raise money. Ms. Fine incorporates suggestions and questions from readers into her podcasts and invites you to e-mail her at Look for new installments on the first Thursday of every month.