June 19, 2012

Why Thinking Small Helps Win Big Grant Money

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Nonprofits often ask foundations to pay for a big, comprehensive program, but they might be more successful if they figure out small pieces that a grant maker might pay for.

"I encourage them to slice and dice their work into different discrete projects," says Dalya Massachi, author of Writing to Make a Difference: 25 Powerful Techniques to Boost Your Community Impact.

For example, foundations might be willing to pay for a project that serves a particular community or a certain group of people; piecing together lots of little grants might increase the odds of success over pitching one grant with a big price tag.

In the first of a three-part series about how to win more grants, Ms. Massachi offers tips for grant seekers and advice on how to use free resources to find out more information about foundations, companies, and the grants they offer.

She is joined by Ruth Kleinman, a board member at Gooden College Connection, which guides high-school students from poverty-ridden neighborhoods in West Contra Costa County, Calif., as they seek admission to college.

Tony Martignetti, a consultant, author, blogger, and host of Tony Martignetti Nonprofit Radio, talks with nonprofit leaders and consultants about how organizations can more effectively raise money, build better relationships with boards and supporters, and manage volunteers. Look for new installments on the third Thursday of each month.