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August 11, 2014
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Young Fundraisers Are Ambitious and Impatient but Need Training


Explain the limits of digital communication: Rookie fundraisers may find texting, social media, and email more efficient and less intimidating ways to reach donors than phone calls or face-to-face meetings, but a charity’s supporters may be inaccessible by those means or may find them cold.

Under the watchful eye of seasoned fundraisers, students in the Development Summer Internship Program at the University of Michigan attended the program’s annual etiquette dinner, where they nibbled on salad and sipped sparkling white grape juice...

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