The Wall Street Journal reports on the growing “randomista” movement of poverty experts and campaigners embracing experimental, data-driven programs to help poor and indebted people save more and achieve financial stability.
Cast as an alternative to large-scale aid projects that over several decades have only budged the needle on national and global poverty statistics, “randomistas” draw on behavioral economics and randomly controlled field experiments to craft programs that utilize short-term aid, temporarily locked accounts, and even raffles as means to encourage savings and improve financial and health habits.
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