> Skip to content
FEATURED:
  • New Editor-in-Chief Named
Sign In
  • Latest
  • Advice
  • Opinion
  • Webinars
  • Online Events
  • Data
  • Grants
  • Magazine
  • Store
    • Featured Products
    • Data
    • Reports
    • Collections
    • Back Issues
    • Webinars
    • Featured Products
    • Data
    • Reports
    • Collections
    • Back Issues
    • Webinars
  • Jobs
    • Find a Job
    • Post a Job
    • Find a Job
    • Post a Job
Sign In
  • Latest
  • Advice
  • Opinion
  • Webinars
  • Online Events
  • Data
  • Grants
  • Magazine
  • Store
    • Featured Products
    • Data
    • Reports
    • Collections
    • Back Issues
    • Webinars
    • Featured Products
    • Data
    • Reports
    • Collections
    • Back Issues
    • Webinars
  • Jobs
    • Find a Job
    • Post a Job
    • Find a Job
    • Post a Job
  • Latest
  • Advice
  • Opinion
  • Webinars
  • Online Events
  • Data
  • Grants
  • Magazine
  • Store
    • Featured Products
    • Data
    • Reports
    • Collections
    • Back Issues
    • Webinars
    • Featured Products
    • Data
    • Reports
    • Collections
    • Back Issues
    • Webinars
  • Jobs
    • Find a Job
    • Post a Job
    • Find a Job
    • Post a Job
Sign In
ADVERTISEMENT
Covid-19
  • Twitter
  • LinkedIn
  • Show more sharing options
Share
  • Twitter
  • LinkedIn
  • Email
  • Facebook
  • Copy Link URLCopied!
  • Print

With Aid From Gates, WHO Foundation Launches Fundraising Campaign to Support Global Vaccine Distribution

By  Emily Haynes
April 28, 2021
A man receives a dose of the COVID-19 vaccine at a vaccination center on Cangulo square, Saracuruna neighbourhood, in Duque de Caxias, Rio de Janeiro state, Brazil, on March 30, 2021.
Mauro Pimentel, AFP, Getty Images

A new mass fundraising campaign aims to inspire 50 million people around the world to make small donations to Covax, the international effort to push for equitable global distribution of Covid-19 vaccinations. Called Go Give One, the campaign was launched Wednesday by the WHO Foundation, with support from the Bill & Melinda Gates Foundation, and other corporate, religious, and world leaders.

The campaign will contribute to the $3 billion in Covax funding needed to vaccinate almost 30 percent of people in 92 low-income countries sometime next year. That support will come from donors like those who contribute to the Go Give One

We're sorry. Something went wrong.

We are unable to fully display the content of this page.

The most likely cause of this is a content blocker on your computer or network.

Please allow access to our site, and then refresh this page. You may then be asked to log in, create an account if you don't already have one, or subscribe.

If you continue to experience issues, please contact us at 202-466-1032 or help@chronicle.com

A new mass fundraising campaign aims to inspire 50 million people around the world to make small donations to Covax, the international effort to push for equitable global distribution of Covid-19 vaccinations. Called Go Give One, the campaign was launched Wednesday by the WHO Foundation, with support from the Bill & Melinda Gates Foundation, and other corporate, religious, and world leaders.

The campaign will contribute to the $3 billion in Covax funding needed to vaccinate almost 30 percent of people in 92 low-income countries sometime next year. That support will come from donors like those who contribute to the Go Give One campaign as well as cost-sharing agreements. Meanwhile, the $6.3 billion that’s so far been committed to Covax has come primarily from global governments, in addition to the World Health Organization, Unicef, the Coalition for Epidemic Preparedness Innovations, and Gavi, the Vaccine Alliance.

Go Give One aims to mobilize small-dollar donors around the world to give roughly $10 each toward the cost of Covid-19 vaccines — which are priced at about $5 a shot. The specifics of the campaign are still being ironed out, organizers said. The global campaign will collaborate with public health-care systems and individual mass vaccination sites to advertise the campaign. Organizers also plan to involve businesses through workplace giving campaigns and promotions on corporations’ social-media platforms. Facebook has also pledged to host a fundraising campaign for the effort and match as much as $5 million contributed through the platform.

Gavi and Unicef are already appealing for donations from individuals to support Covax, and some donors have launched their own campaigns on crowdfunding platforms. Go Give One, however, aims to jump-start a unified effort that can be replicated around the world, said Anil Soni, chief executive of the WHO Foundation. It will aim to provide companies with a simple giving platform that they can share with employees and customers.

ADVERTISEMENT

Related Content

A person receives a vaccination against Covid-19 at a CORE mobile vaccination site in Los Angeles, California on February 24, 2021.
  1. Health and Safety

    Nonprofits Step Up to Bolster Covid-19 Vaccination Efforts

The approach is similar to previous cross-sector campaigns to fund HIV treatment, when donors contributed small sums to provide medication to HIV-positive individuals. Soni, who spent years working at the Global Fund to Fight AIDS, Tuberculosis and Malaria and later the Gates Foundation and the Clinton Health Access Initiative, says those campaigns showed the difference one person can make in a global crisis. “It was that individual engagement that caused collective action that caused governments to do their part,” he said.

Equitable access to the vaccine is essential to ending the pandemic, Soni stressed, and one of the goals of the Go Give One campaign is to remind people who are able to get vaccinated that others still lack access. While the pace of vaccination has slowed in the United States, Soni expects vaccinations to continue for some time.

“There is a bifurcation of the world in which there are privileged communities where people are getting vaccinated, particularly in wealthy countries, and then there’s low-income countries and low-income communities ... where vaccine access is absolutely not available,” Soni said.

After a year of lockdown, loss, and disconnection, vaccination will be an emotional experience for many people — and they’ll have a 15-minute observation period to sit and drink that feeling in.

ADVERTISEMENT

“What’s been generated from that moment so far is millions of selfies,” Soni said. “We haven’t given people the opportunity — while they’re sitting, waiting, and really basking in this moment of hope — to do something for someone else.” Go Give One aims to change that.

Correction (April 28, 2021, 7:37 p.m.): An earlier version of this story said the Bill & Melinda Gates Foundation launched the Go Give One campaign along with the WHO Foundation. Gates provided seed funding for the campaign but did not launch it.
We welcome your thoughts and questions about this article. Please email the editors or submit a letter for publication.
Communications and MarketingMass FundraisingFundraising from Individuals
Emily Haynes
Emily Haynes is a senior reporter at the Chronicle of Philanthropy, where she covers nonprofit fundraising.
ADVERTISEMENT
ADVERTISEMENT
  • Explore
    • Latest Articles
    • Get Newsletters
    • Advice
    • Webinars
    • Data & Research
    • Magazine
    • Chronicle Store
    • Find a Job
    Explore
    • Latest Articles
    • Get Newsletters
    • Advice
    • Webinars
    • Data & Research
    • Magazine
    • Chronicle Store
    • Find a Job
  • The Chronicle
    • About Us
    • Work at the Chronicle
    • User Agreement
    • Privacy Policy
    • California Privacy Policy
    • Gift-Acceptance Policy
    • Site Map
    • DEI Commitment Statement
    • Chronicle Fellowships
    The Chronicle
    • About Us
    • Work at the Chronicle
    • User Agreement
    • Privacy Policy
    • California Privacy Policy
    • Gift-Acceptance Policy
    • Site Map
    • DEI Commitment Statement
    • Chronicle Fellowships
  • Customer Assistance
    • Contact Us
    • Advertise With Us
    • Post a Job
    • Reprints & Permissions
    • Do Not Sell My Personal Information
    • Advertising Terms and Conditions
    Customer Assistance
    • Contact Us
    • Advertise With Us
    • Post a Job
    • Reprints & Permissions
    • Do Not Sell My Personal Information
    • Advertising Terms and Conditions
  • Subscribe
    • Individual Subscriptions
    • Organizational Subscriptions
    • Subscription & Account FAQ
    • Manage Newsletters
    • Manage Your Account
    Subscribe
    • Individual Subscriptions
    • Organizational Subscriptions
    • Subscription & Account FAQ
    • Manage Newsletters
    • Manage Your Account
1255 23rd Street, N.W. Washington, D.C. 20037
© 2023 The Chronicle of Philanthropy
  • twitter
  • youtube
  • pinterest
  • facebook
  • linkedin