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How Nonprofits Use Crowdfunding to Attract Support of All Kinds

By  Allison Fine
April 17, 2014
April 2014 Social Good
Photo courtesy of ioby

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In this episode of Social Good, the founders of two crowdfunding sites outline what makes a successful campaign to raise money from the public. They also explain how any charity can adapt the basic approaches of such drives to seek volunteers and advocates for public policy as well as donations from businesses.

The Guests:

Erin Barnes, co-founder and executive director of Ioby (short for “In Our Backyard), a platform to raise money for neighborhood-revitalization projects.

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Listen to this podcast on your phone or tablet: Subscribe to Social Good on iTunes

Download this podcast

In this episode of Social Good, the founders of two crowdfunding sites outline what makes a successful campaign to raise money from the public. They also explain how any charity can adapt the basic approaches of such drives to seek volunteers and advocates for public policy as well as donations from businesses.

The Guests:

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Erin Barnes, co-founder and executive director of Ioby (short for “In Our Backyard), a platform to raise money for neighborhood-revitalization projects.

Megan Kashner, founder and chief executive of Benevolent, a crowdfunding site for low-income people with small, one-time needs. (Read more about Benevolent in The Chronicle’s archive.)

Read other items in this A Beginner’s Guide to Crowdfunding package.
We welcome your thoughts and questions about this article. Please email the editors or submit a letter for publication.
Fundraising from IndividualsDigital FundraisingAdvocacy
Allison Fine
Allison Fine is president of Every.org, a nonprofit that makes online giving easy and fun.
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SPONSORED, GEORGE MASON UNIVERSITY
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