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Video: How to Get Board Members Involved in Advocacy

By  Stacy Palmer and 
Nidhi Singh
October 28, 2016

Strong advocacy is vital to nonprofits, but Anne Wallestad, chief executive of BoardSource, an organization that works to strengthen board leadership, says it’s an “underutilized tool.” Many trustees, she says, think advocacy is not part of their job.

On a recent visit to The Chronicle’s Washington, D.C., offices, Ms. Wallestad talked with editor Stacy Palmer about how board members can be better advocates for their organizations and how nonprofit leaders can help and encourage them.

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Strong advocacy is vital to nonprofits, but Anne Wallestad, chief executive of BoardSource, an organization that works to strengthen board leadership, says it’s an “underutilized tool.” Many trustees, she says, think advocacy is not part of their job.

On a recent visit to The Chronicle’s Washington, D.C., offices, Ms. Wallestad talked with editor Stacy Palmer about how board members can be better advocates for their organizations and how nonprofit leaders can help and encourage them.

Ms. Wallestad says nonprofit leaders should welcome trustees’ diverse perspectives in the board room.

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Read other items in this How Nonprofits Can Advocate Effectively — and Stay Within the Law package.
We welcome your thoughts and questions about this article. Please email the editors or submit a letter for publication.
AdvocacyExecutive Leadership
Stacy Palmer
Stacy Palmer has served as a top editor since the Chronicle of Philanthropy was founded in 1988 and has overseen the development of its website, Philanthropy.com. She plays a hands-on role in many Chronicle services, such as its Philanthropy Today daily newsletter and its webinar series offering professional development for people involved in fundraising, grant seeking, advocacy, marketing and social media.
Nidhi Singh
Nidhi Singh was a web producer and writer for The Chronicle of Philanthropy from 2015-2017.
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