Many nonprofits see online giving as little more than a gimmick. But it may hold the key to strengthening ties with donors.
Below, we offer the news, trends, advice, and tools you need to take advantage of all that online fundraising has to offer.
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NewsOnline Giving’s Time Has Come, Like It or Not
Many nonprofits see online giving as little more than a gimmick. But it may hold the key to strengthening ties with donors. -
News
Online Fundraising Trends to Watch
Improvements in mobile payment system plus the rise of crowdfunding are among key changes that could spur online fundraising. -
Advice
5 Tips to Boost Online Giving
Pay attention to mobile devices, match your online and offline design, and more advice from organizations seeing success. -
News
Take-Action Buttons Turn News Readers Into Activists
Foundations and other organizations are supporting creative efforts that make it easy for journalists to steer people to charities worth supporting. -
Advice
Where to Start With Online Fundraising
The basics that should be in place before a charity begins an online fundraising effort. -
Advice
Nonprofits Lose an Average of $15,000 a Year Due to Spam Filters, Study Says
Organizations could boost email fundraising revenue by 14 percent with some small changes. -
Advice
How the University of Michigan Raised $3-Million Online in a Day
The university’s elaborate Giving Tuesday event, Giving Blueday, built momentum for its eight-year capital campaign. -
Advice
Hosting an Online Fundraising Event: The ‘What If’ Checklist
Scenarios to prepare for when planning an online fundraising event or giving day. -
Tool Kit
How to Start with Online Fundraising
What you need to know to raise money through your website, email, and social media.
