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The New Frontier of Data and Fundraising

Amy Schwab Lampi is associate director of development at Houston’s Alley Theatre, which is using cutting-edge analytics to tweak fundraising techniques and draw major gifts.
Amy Schwab Lampi is associate director of development at Houston’s Alley Theatre, which is using cutting-edge analytics to tweak fundraising techniques and draw major gifts.

The Chronicle explores innovative ways nonprofits are using data analysis to find donors and gifts. Plus: data tools of the future, tips and advice for getting started with data, and more.