Article
July 13, 2017

Case Study: How a Volunteer-Led Grass-Roots Campaign Sparked Big Giving Among Women

Dartmouth College officials were dubious, but the effort netted gifts of $100,000 or more from 114 alumnae.

Data
July 12, 2017

Number of Donors Who Gave Via Network for Good Has Jumped

About 20 percent more people made contributions in June 2017 than in June 2016, but the number of nonprofits that received gifts rose only 1.7 percent during that time.

Article
July 05, 2017

Case Study: Why This Annual-Giving Leader Still Relies on the Phone-athon

At Davidson College, phone campaigns are critical to keeping the alumni-participation rate around 60 percent a year, one of the best in higher education.

Tool Kit
July 05, 2017

Today’s Phone-athons: Tips and Tools for Success

Some colleges and universities are finding fundraising success with old-fashioned telemarketing campaigns. Here’s how.

Sponsor-Produced Resource

Optimizing your website for fundraising

Campbell & Co shows how your website’s architecture can influence donor behavior

Article
June 20, 2017

How to Shape Your Fundraising to Reach Donors of Different Ages

Fundraisers and researchers discuss how to keep aging donors in the fold while also appealing to millennials and Gen Xers.

Article
June 15, 2017

Silicon Valley Success Stories Upend Traditional Fundraising

Top-flight universities and fast-growing pledge networks are winning over entrepreneurs, hoping for big gifts when start-ups strike it rich.

Article
June 08, 2017

6 Things Charities Should Know About America’s Shifting Demographics

As of the 2010 census, the under-5-year-old population was already majority-minority, and other facts about the rapid changes taking place in the United States.

Article
June 07, 2017

Fundraising for Deans: A Primer 

What every academic leader needs to know about cultivating donors, asking for money, and landing the big gift.

Article
May 31, 2017

Tips on How to Get Endowment Gifts

Veteran fundraisers share advice on cultivating donors who will invest in your nonprofit's future.

Article
May 23, 2017

3rd U.S. Red Nose Day Makes Big Bet on Facebook Fundraising Tools

The Bill & Melinda Gates Foundation is matching up to $1 million in donations made to the event through the social network.

Sponsor-Produced Resource

Harness technology for fundraising success

Five tips from Campbell & Co on leveraging technology to further your mission