September 17, 2015

Creative Ideas for Giving Tuesday 2015

GivingTuesday can be more than just online giving.

In 2014 the annual giving day, which included 30,000 nonprofits in 68 countries, raised about $100 million as more charities took the campaign offline and embraced creative new ideas.

In this month’s episode of Fundraising Fundamentals, learn how to incorporate some of the best ideas from previous campaign into your nonprofit’s fundraising with guest Asha Curran, director of innovation & social impact, international relations, and foundation support at the 92 Street Y in New York City, who is also one of the organizer’s of this year’s event.

According to Ms. Curran, who cites several clever ideas other groups have used, Giving Tuesday is open for interpretation.

Tony Martignetti is the host of Tony Martignetti Nonprofit Radio and he video blogs at He talks with nonprofit leaders and consultants about how organizations can more effectively raise money, build better relationships with boards and supporters, and manage volunteers. Look for new installments once a month.