March 25, 2015

How a Positive Mind-Set Can Improve Fundraising

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In this episode of Fundraising Fundamentals, life and fundraising coach Marcy Heim talks about how a positive outlook can lead to better results.

“What we think about manifests itself in our feelings and the actions we take,” she says.

So instead of looking at donors as just a source of money, think of them as givers and partners, Ms. Heim recommends.

Treating donors with respect and care and helping them find giving opportunities that align with their values will bring them joy — and result in increased support for the organization.

Tony Martignetti, a consultant, author, blogger, and host of Tony Martignetti Nonprofit Radio, talks with nonprofit leaders and consultants about how organizations can more effectively raise money, build better relationships with boards and supporters, and manage volunteers. Look for new installments once a month.