TOOL KIT
July 19, 2016

Donor Relations: Beyond the Basics

Donors can be tricky. Some want frequent updates and lots of information, while others favor a more streamlined approach. Some want to see data demonstrating a nonprofit’s effectiveness; others prefer meetings that are less formal.

Here is a selection of resources from The Chronicle on building strong, smooth relationships with the big donors who provide critical support for your nonprofit.

Article
November 16, 2016

Why Fundraisers Should Take the Long View

Being patient and keeping all donors informed can result in big rewards. 

Article
May 24, 2016

More Nonprofits Ramp Up Their Donor Stewardship

Fierce competition for support results in new and expanded donor-relations staffs and creative ways of saying thanks.

Article
June 02, 2016

What to Do When Donor Values Clash With Your Mission

Your nonprofit wants to be inclusive. Your donors don’t. Can your relationship be saved?

Article
June 07, 2016

How Fundraisers Can Deal With Donors Who Have a Different Worldview

What to do when a donor wants to talk politics — or uses old-fashioned terms that make you cringe.

Article
August 18, 2015

Improvising While Fundraising: How to React to the Unexpected When Asking for Money

By incorporating techniques from improvisational theater, fundraisers can develop the flexibility and quick reflexes necessary to seal the deal.

Template
April 19, 2016

How and Why to Ask Big Donors for Feedback

One nonprofit shares its donor survey.

Checklist
February 28, 2015

5 Things to Do Before Your First Meeting With a Major-Gift Prospect

A checklist of how to prepare for that important first appointment.

Article
February 27, 2015

The Basics of Meeting with Big Donors

Veteran fundraisers and consultants offer their advice on what to do, when, and where.

Article
February 27, 2015

Advice: Why You Should Never Rush a Donor

A major-gift fundraiser shares two lessons he learned about asking for a donation too soon.

Article
May 14, 2015

Advice: Getting Comfortable Working With Ultrawealthy Donors

Fundraisers offer pointers on building relationships with high-net-worth individuals.

Article
June 11, 2015

Case Study: How One Food Bank Gives Wealthy Donors Just Enough Information

From its annual report to short and simple “Mission Moments,” Second Harvest Food Bank of Central Florida keeps its donors up-to-date in the ways they prefer.

Article
January 19, 2016

Is Your Donor Reluctant — or Finished With You?

Fundraisers struggle with deciding when to break it off with a supporter who’s gone silent. The decisions are never easy, as the memory of a million-dollar-plus gift lingers.

Article
May 26, 2016

How a Charity Made the Most of a Celebrity Supporter’s TV Appearance — After Years of Patience

The Fistula Foundation maximized a comedian’s decision to donate his winnings from Jeopardy.