Video
May 08, 2017

Veteran Major-Gift Fundraisers Offer Tips to Newcomers

Practice your pitch in front of the mirror — or in front of your kids — and more advice from the Association of Fundraising Professionals conference.

Article
May 02, 2017

How to Build a Strong Women’s Philanthropy Program

What it takes to attract female donors to your cause, plus six easy ways to build long-term relationships with women.

Article
May 02, 2017

Donors Give More to Paid Fundraisers Than to Volunteers, Study Finds

People gave more often and in larger amounts when door-to-door fundraisers said they were being paid, according to new research.

Article
May 01, 2017

Keys to Low Staff Turnover: One Nonprofit’s Advice

At the Red Cross's Indiana state chapter, hiring fundraisers who've worked previously with other staffers has helped foster team spirit and boost retention.

Article
April 20, 2017

Fundraising Advice: Mailing-List Segmentation for Beginners

Splitting supporters into subgroups can help you pinpoint messages, improve programs, and assess what types of appeals and extras work best for which donors.

Article
April 05, 2017

Questions to Ask When Hiring Fundraisers

Veteran fundraisers offer tips on how to handle interviews with prospective gift officers.

Article
April 04, 2017

What It Takes to Make Charity-Celebrity Partnerships Work

Charity leaders and the stars themselves dish about the ins and outs of working with big names to raise big money.

Article
March 28, 2017

College Doubles Down on Phone-athons for $1 Billion Campaign

Fundraisers at William & Mary believe an old-fashioned technique will help them round up young donors and meet an ambitious goal.

Article
March 15, 2017

Advice for Aspiring Major-Gifts Fundraisers

If you want to become a major-gifts officer, seek out skilled mentors and ask for chances to interact with big donors, experts say.

Article
March 08, 2017

How to Use Data to Boost Giving

Tell a story, and present information that matters to donors in a format that’s easy to understand.