SPECIAL REPORT
May 02, 2016

The Best of Online Fundraising 2016

Online fundraising is hard, but smart charities have shown that it can done successfully with innovative thinking and smart planning. This special report highlights nonprofits that are particularly good at it, and their secrets of success.

Article
May 02, 2016

Best of Online Fundraising: Tactics That Work

The Chronicle asked experts and readers to identify charities that stand out in their use of the Internet to gain support and sell their causes.

Article
May 02, 2016

GoFundMe President Shares Secrets of Billion-Dollar Success

David Hahn offers tips on what kind of campaigns work best and how nonprofits can maximize their chances of reaching their goals.

Article
May 02, 2016

Focus on Mobile — but Forget the App — to Raise More Cash

Some charities like the Audubon Society have found ways to further their mission by creating an app, but experts say most nonprofits should focus on building a better mobile site.

Article
May 02, 2016

Opinion: How Technology Transformed the Audubon Society

The conservation group’s president says its digital upgrade shows how venerable charities can leave old, slow, and ineffectual communications methods behind.

Article
April 20, 2016

Email and Monthly Giving Boost Online Revenue 19%, Study Finds

Online giving remains a minority portion of fundraising at most nonprofits, but it’s growing rapidly, according to marketing firm M+R.

Audio
April 08, 2016

Podcast: The Right and Wrong Ways to Draw Online Gifts

Network for Good CEO Bill Strathmann offers tips for charities on avoiding mistakes in digital fundraising.

Article
April 05, 2016

Nonprofits Need to Boost Digital-Strategy Efforts, Report Says

A survey shows that only 61 percent of nonprofits have at least one staff member dedicated solely to digital strategy, and 52 percent have at least two.

Article
March 23, 2016

Share of Donors Giving by Mobile Devices Up 80% Since 2013

New data shows the speed with which American adults are adopting smartphones and tablets.

Data
August 04, 2017

Online Giving to Network for Good Slumps in July

Donors gave 28 percent less money via the platform than in June. On the bright side, 12.6 percent more donors made contributions last month than in July 2016.

Tool Kit
February 27, 2015

Where to Start with Online Fundraising

What you need to know to raise money through your website, email, and social media.

Tool Kit
November 12, 2015

A Beginner’s Guide to Crowdfunding

Tips and advice to motivate people to give online directly to your project.

Tool Kit
September 02, 2015

On Give Local America Day: How to Plan and Participate in a ‘Giving Day’ Event

Case studies, tips, and tools to help your nonprofit make the most of a 24-hour crowdfunding campaign.

Article
March 16, 2016

Tools to Schedule and Plan Your Social-Media Outreach

Nonprofit social-media experts offer advice on which programs to use to take the stress out of posting online.