Data & Research

Contributions can rise 6 to 12 percent for nonprofits that climb to three or four stars, but they sometimes alter their spending patterns for better ratings — or change the way they classify expenses.

Almost 20 percent of Vanguard donor-advised funds have more than $250,000 to give.

They bring in less revenue and have fewer assets and expenses, but giving to those groups is growing.

Getting this right takes good donor data, a smart strategy, and time. But the most important thing is to try, experts say.

GoFundMe campaigns shared more than six times in the first few days are three times as likely to raise more donations than those shared less often.

The drop in online giving masks the turbulence of the year for individual nonprofits — with some performing well but others experiencing sharp declines. Recurring donors gave more money over all than those offering one-time gifts, highlighting a path nonprofits seeking to boost retention might want to follow.

Four seasoned prospect-research professionals share ways to zero in on your best opportunities in 2023 — and strengthen your nonprofit over the long term.

Previously, the biggest donors insulated overall fundraising revenue from a decline, but there were fewer of these donors at year-end.

How donors changed during the pandemic and how email can help nonprofits interact with donors to raise more money, according to new reports.

Several experts joined the Chronicle to discuss how data insight can help organizations recruit, retain, and engage members in their programming.