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OpinionMrBeast’s Buzzy, Clickbait Videos Are Warping Gen Z’s Expectations of Philanthropy
Fundraisers puzzling over how to reach young donors must acknowledge and counter the misconceptions peddled by the influencer. -
Corporate Support
7 Ways to Secure Corporate Partnerships — and Make the Most of Them
Corporate-giving strategists share what works in closing the deal on grants and other valuable types of support from companies. -
Opinion
What Fundraisers Can Learn From Jerry Falwell and the Conservative Movement
The Moral Majority’s long-game strategy offers a framework for fundraisers seeking sustainable success, regardless of their politics. -
Fundraising
Build a Smart Outreach Plan to Keep Donors Close — and Meet Revenue Goals
A thoughtful and flexible plan for donor communications is needed more than ever. Here are some creative ideas and key steps to take. -
Opinion
Your Secret Weapon in These Divisive Times? Fundraisers
They have the skills to break through polarization and build bridges to donors with a wide range of views — exactly what organizations need as the new administration takes office and red-blue tensions simmer. -
Opinion
How the Generosity Commission Report Could Redefine Philanthropy
The report’s conclusions about the state of giving have potentially troubling implications for philanthropy’s future. -
Opinion
Fundraisers Need to Speak Up About Their Challenges — and Funders Need to Listen
Addressing drops in giving starts by giving fundraisers enough support to excel in their jobs. -
Demonstrating Impact
Show How Your Nonprofit Is Making a Difference: 10 Dos and Don’ts
Tips from experts that can help you measure results, share them in meaningful and inspiring ways, and avoid common pitfalls. -
Research Roundup
Major Donors Drive Increased Giving; Fundraisers Express Job Satisfaction
Plus, a new report finds more advancement professionals are using A.I. -
Opinion
My Nonprofit Was Ghosted by MacKenzie Scott. It Still Haunts Me.
Left in the dark about where it went wrong, the author’s organization has become an underdog in its field as those who received Scott gifts flourish.
