Mass Fundraising

Longtime monthly donors have shown they really care about an organization’s mission. Experts say groups shouldn’t be afraid to ask them for additional gifts.

The U.S. charitable response to the disaster offers a mixed forecast of giving in the long run.

Prompted by the police murder of Tyre Nichols in Memphis, grant makers say it’s time to stop the erratic flow of money to organizations that work to advance racial justice and ensure money goes to such organizations generously and consistently.

The nonprofit revved up small-gift donations with a free data-analytics product offered by the Fundraising Effectiveness Project.

Some charity appeals explained that higher prices mean more people are seeking their services.

The Donor Participation Project was started as a way for development professionals to explore how changes in fundraising practices could encourage more people to give to nonprofits.

Charities are losing the supporters who could help them navigate a downturn, according to data from the year’s first half.

Inside the success of the Parkinson’s Foundation, plus tips for 2022 and adapting to new privacy measures online.

Nonprofits have had to approve solicitations far earlier than usual and be flexible about premiums because of the challenges of getting supplies.

Advice from veteran fundraisers on how to stand out from the crowd and achieve your goals.