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Year-End GivingYear-End Fundraising Jumped for Some Groups, Declined for Others
Some charities did gangbusters, while others struggled amid economic uncertainty and inflation. -
Fundraising
GivingTuesday Raises $3.1 Billion Despite Worries About Inflation and Possible Recession
Some charity appeals explained that higher prices mean more people are seeking their services. -
Individual Giving
10 Years In, GivingTuesday Has Become a Day Charities Can’t Afford to Sit Out
When #GivingTuesday debuted in 2012, some people didn’t even know what a hashtag was. In the years since, the event asking donors to give online has grown in popularity so much it is now can’t-miss day for charities. -
Fundraising
Companies Seek to Jump-Start Donations From Everyday Donors as Year-End Giving Season Arrives
Companies often used to rely on partnerships with big nonprofits, but today many of them typically allow customers to make gifts to any organization that has received charity status from the IRS. -
Economic Outlook
Economy Shows Mixed Signals as Giving Season Approaches
Troubling economic signs, including high inflation, have clouded the outlook for nonprofits just at the moment when many organizations are entering their most important period for raising money. -
Fundraising Outlook
As Recession Fears Grow, Economy Shows Troubling Signs for Giving
Stubbornly high inflation rates and painful stock-market declines have complicated the outlook for the end-of-year giving season, a crucial time for most nonprofits that rely heavily on donations from individuals. -
Major-Gift Fundraising
How to Get Big Donors to Give in Troubled Times
Individual donors gave a total of $326.9 billion to nonprofits last year — about two-thirds of all charitable giving — according to the latest “Giving USA” report. Much of that came from some of America’s wealthiest donors. -
Video
Smart Fundraising: How to Streamline and Innovate
In the lead up to the year-end fundraising season, nonprofits can benefit from trying out innovative strategies for connecting with donors, say three development leaders during an online briefing organized by the Chronicle. -
Donor Relations
4 Ways to Make Your Donor Relations Recession-Proof
Rely on fundraising fundamentals, thank donors broadly, connect with supporters without spending a lot, and create sustainable growth to attract gifts in an uncertain economy. -
Fundraising
Case Study in Digital Advertising: How to Spend at Year End
Inside the success of the Parkinson’s Foundation, plus tips for 2022 and adapting to new privacy measures online.
