Use Data to Demonstrate Impact to Donors
- Duration: 60 minutes
Does your organization see data collection as a compliance chore? Find out how high-performing organizations encourage data-driven decisions to achieve greater results.
This webinar will give you tools and tactics to foster an organizational culture that values data and evidence — and show you how to share this data with donors who want results.
You’ll learn from Andy Kaplan, chief financial officer at DonorsChoose.org, who will explain how to get started collecting performance data, broaden your data collection, set and reach goals, and foster a culture in which all employees value data’s role in enhancing an organization’s efficacy.
You’ll also get real-world examples of how to take compelling data and share it with donors in ways that demonstrate your impact and inspire donors to give to your cause and remain loyal long-term supporters.
Make the jump: transform the culture of your organization into one that harnesses the power of measurement for continuous learning, to help more people, and raise more money.
What Will You Learn?
- How to help staff members see the value and rewards of measuring your work.
- How to determine which data to track and tools for sharing it.
- How to attract donors with data that tells a story.
Who Should Attend?
- Chief Development Officers and professional fundraisers
- Executive Directors
- Communications directors and staff members, including online community managers
What Resources Will You Receive?
Article: How to Use Data to Boost Giving
Tell a story, and present information that matters to donors in a format that’s easy to understand.