Raise Money from Corporate Employees
- Duration: 60 minutes
Corporate volunteers, workplace giving, and corporate employee groups, all provide valuable support to nonprofits and can even open the door to corporate grant makers. Yet employee groups are overlooked by many nonprofit fundraisers who turn to companies for support.
Such employee networks bring together people from the same racial or ethnic backgrounds or those with shared allegiances or interests to raise money for, and draw attention to, charities and the local or national problems they address.
Learn how to connect with members of these workplace networks in the next Chronicle of Philanthropy webinar.
You’ll get tips and advice from The Trevor Project, a group that works to prevent suicides by LGBT youth, and has formed alliances and raised big sums from Twitter, KPMG, Goldman Sachs, and Bank of America to name a few. Steve Mendelsohn will explain how the nonprofit works to continuously expand its network of corporate employees, and offer advice on how to manage these ties.
You’ll also learn from Rachel Tappis, an executive at The Advisory Board Company, who works closely with affinity groups and “cause communities” and will share examples of how their employees support nonprofits and how nonprofits can reach such groups.
What Will You Learn?
- How to raise awareness of your organization among affinity groups that align with your mission.
- Ways to connect with members of employee groups and develop long-term ties.
- How relationships with corporate employees can blossom into larger and more lucrative partnerships.
Who Should Attend?
- Chief development officers and development directors
- Managers of corporate partnerships, corporate relations, or new business development
- Executive directors