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Build Ties with Diverse Donors

Today’s donors are more diverse than ever, and fundraising experts warn that traditional appeals and approaches don’t always resonate with Americans of all ethnicities. How well is your nonprofit connecting with donors of color?

register for this Webinar Early Bird: $75 After August 11: $96

Using Sales Techniques to Improve Fundraising

Also known as cause-selling in some circles, the concept of applying sales techniques to fundraising is controversial, but it is gaining traction. This session will explain why sales techniques work for fundraisers and how to apply them to improve your results.

register for this Webinar Early Bird: $75 After September 1: $96

Build a Strong Young-Alumni Program: Webinar & Resource Guide

Join us to gain insights into the millennial mindset and get proven techniques to help you tailor your fundraising to young donors. We’ll share examples of appeals and events that engage students and recent graduates effectively, fostering long-term relationships and building active and supportive communities of alumni.

register for this Webinar Early Bird: $315 After September 15: $245

Raise Money Through Targeted Online Advertising and Marketing

Join us as we explore new options for targeting potential donors online through advertising with networks such as Google’s AdWords and Display Network, as well as social media, sponsored search, and other digital marketing tools. We’ll show you how you can use data and technology to identify and target the right demographic groups to advance your organization’s goals and reputation.

register for this Webinar Early Bird: $75 After October 6: $96

Tell a Powerful Story in Every Medium and Raise More Money

This session will identify the building blocks of a strong story and explain how nonprofits can adapt one story to the many different avenues of communication available—from various social media platforms to direct mail to email and online messaging. You’ll see how to adapt, repurpose, and properly package the same story for different communication tools and even different audiences.


register for this Webinar Early Bird: $75 After October 20: $96
Grant Seeking

Winning Grants: The Program Officer's Perspective

Join The Chronicle of Philanthropy and foundation program officers for an inside look at the characteristics of winning grant proposals. They’ll offer you a candid look at what works and what doesn’t and you’ll gain a gain a better understanding of the criteria program officers use to evaluate proposed projects.

register for this Webinar Early Bird: $75 After November 10: $96