May 09, 2017
Women Show Big Generational Divide in Giving, Study Says
Baby-boomer women are much more confident and strategic in their giving than millennial women, who often cite emotional factors, according to data from Fidelity Charitable.
May 09, 2017
Understanding and Tapping Into Donor-Advised Funds
These philanthropic accounts have become the preferred giving vehicle for many donors. Use this collection of articles and other resources to learn how charities can connect with fund holders.
May 08, 2017
Veteran Major-Gift Fundraisers Offer Tips to Newcomers
Practice your pitch in front of the mirror — or in front of your kids — and more advice from the Association of Fundraising Professionals conference.
May 02, 2017
Donors Give More to Paid Fundraisers Than to Volunteers, Study Finds
People gave more often and in larger amounts when door-to-door fundraisers said they were being paid, according to new research.
May 01, 2017
Keys to Low Staff Turnover: One Nonprofit’s Advice
At the Red Cross's Indiana state chapter, hiring fundraisers who've worked previously with other staffers has helped foster team spirit and boost retention.
April 20, 2017
Fundraising Advice: Mailing-List Segmentation for Beginners
Splitting supporters into subgroups can help you pinpoint messages, improve programs, and assess what types of appeals and extras work best for which donors.